For some reason today people think that a company exists to virtue signal, and not to make money.
Take the fast-food behemoth McDonald’s for example. The company makes burgers, and earns billions of dollars in the process. Now, activists want them to change their business model to appease a small percent of the population.
When asked why their London branch did not serve food that met Halal standards, McDonald’s simply responded that it didn’t make financial sense to change things up:
“Hi, we conducted a Halal trial a few years ago and learnt that Halal certified food is only popular with a very small percentage of customers. Given it would require significant changes to our kitchen procedures and supply chain, we have no plans to offer Halal food in the UK.”