Need we point out the stupidity of this? Burning rubber damages the environment they claim they care about not to mention they already paid for the shoes, so burning them doesn’t hurt the company one bit.
Via Newsweek:
Less than a day after the 2016 election was called for Donald Trump, New Balance publicly expressed what many have construed as support for the next president of the United States. In a statement issued to The Wall Street Journal, the Boston-based sportswear company’s VP of public affairs, Matt LeBretton, said he feels like things will “move in the right direction” once Trump takes over from President Obama.
New Balance’s enthusiasm lies in Trump’s opposition to the Trans Pacific Partnership, which the company has long opposed. When Obama visited competitor Nike in 2015, LeBretton said it “would be great to have him come to a footwear company that actually still makes shoes in the United States.” New Balance is one of the only footwear companies manufacturing in the United States, churning out 4 million pairs of shoes annually. The TPP lowers tariffs for companies that manufacture outside of the U.S., putting New Balance at a disadvantage.