Because how can you not take someone seriously if they are dancing in a tampon costume?

Via Daily Mail:

Giant dancing tampons and a mobile billboard addressed to Prime Minister Tony Abbott could be seen outside the Parliament today, in a woman’s campaign to abolish GST for sanitary products.

University student Subeta Vimalarajah, who has gathered more than 98,000 signatures for her Stop Taxing My Period petition, exposed the billboard and assembled a group of women dressed as giant tampons on the lawns of the Parliament House this morning.

The campaign follows Joe Hockey’s appearance on ABC’s Q&A on Monday, where he agreed that the tax should be scrapped, but Prime Minister Tony Abbott indicated that this is a matter for the state treasurer to figure out.

‘Mr Abbott has backed away from addressing this inequality at every opportunity, diverting responsibility to anyone but himself,’ Ms Vimalarajah said in a press release.

‘Sanitary items are an essential health item, used at least once a month by at least half the population. It’s time our Minister for Women recognised that periods aren’t paychecks, they’re a pain.’

Ms Vimalarajah, got the opportunity to ask Mr Hockey a direct line of questioning regarding the tax on the ABC TV program Q&A on Monday night.

‘Mr Hockey, do you think that sanitary products are an essential health good for half the population?’ she asked.