For the tech savvy jihadist fanboys.

Via CBS News:

The Islamic State of Iraq and Syria’s on-the-ground offensive in northern Iraq this month has been aided, analysts say, by an unprecedented social media blitz.

The coordinated campaign has featured what appears to be disciplined, from-the-top-down message control designed to simulate organic grass-roots activity. Complete with an app and highly orchestrated hashtag pushes, the group’s social media strategy mirrors that of a marketing company building buzz around a new product.

“Big corporations wish they were as good at this as ISIS is,” said J.M. Berger, an author and analyst who specializes in social media and extremism, and has been closely monitoring the al Qaeda splinter group’s online activity.

“This is a combination of an extremely ambitious military campaign with an extremely ambitious PR campaign. Social media is most of that PR campaign.”

ISIS has developed a Twitter app for Android phones called The Dawn of Glad Tidings, Berger said. It offers users news and information about ISIS. When users sign up, they give ISIS permission to send tweets through their own personal accounts.

“Your account functions normally most of the time, but it will periodically broadcast tweets from ISIS that are also sent around at the same time to hundreds or even thousands of other accounts,” Berger told CBS News. He said the app helps ISIS get pre-approved hashtags trending on Twitter in certain areas, which then amplifies its message.