
And while they are at it, Ed Schultz and Tingles could use an examination.
Via NY Post:
NBC’s “Meet the Press” has fallen to such ratings lows that network brass ordered psychological research of the host David Gregory and his family, in a bid to make him more likable.
Friends of Gregory and even his wife were interviewed by a psychologist commissioned by NBC to find out how the host of the flagship Sunday morning show might relate to audiences better.
The Washington Post reported, “Last year, the network undertook an unusual assessment of the 43-year-old journalist, commissioning a psychological consultant to interview his friends and even his wife.
“The idea, according to a network spokeswoman, Meghan Pianta, was ‘to get perspective and insight from people who know him best.’ But the research project struck some at NBC as odd, given that Gregory has been employed there for nearly 20 years.
The days of “Meet the Press” ruling Sunday mornings seem a long time ago — now it is in third place. During the first three months of this year, the NBC program finished behind rivals “Face the Nation” on CBS and “This Week With George Stephanopoulos” on ABC. In the final quarter of last year, viewing of “MTP” among people ages 25 to 54, the preferred group for TV news advertisers, fell to its lowest level ever.
