Payback for the hundreds of millions of federal taxpayer dollars the White House has showered on Planned Parenthood.

Via The Hill:

Planned Parenthood is launching new efforts to promote ObamaCare with young women as the law’s first open enrollment nears its close.

The group announced Thursday that it will air new radio ads in English and Spanish highlighting the importance of health insurance and the affordability of some options on ObamaCare’s marketplaces.

The ads, which will also air on online via music streaming service Pandora, are targeting Cleveland, Ohio; and Houston, Dallas, and Fort Worth, Texas.

“I’ve always known that being covered by health insurance was important,” says a woman, Chenoa Elizabeth, in one of the Texas ads.

“But with changes in my life and in my job, getting affordable coverage was always a challenge. The healthcare law actually makes health insurance a lot more affordable — and thankfully Planned Parenthood helped me understand my options.”

A powerful ally of the Obama administration, Planned Parenthood is one of the many outside groups campaigning for the uninsured to get covered under ObamaCare.