As if MSNBC’s ratings aren’t bad enough.
There are many questions swirling around about the ever-deepening Bridgegate scandal, and for the media, one such question is “how much is too much?”
The answer to that depends partially on who you ask, and partially on how this story evolves, but MSNBC’s All In with Chris Hayes has provided its answer by lining up a special hour, Monday night, devoted to Christie and the reporting surrounding the scandal.
All In host Chris Hayes‘ colleague Rachel Maddow was an early adopter of the Bridgegate story, but Hayes’ show has also followed the developments since before the rest of the world caught up last week, and has also tracked the Hurricane Sandy relief effort in New Jersey, now a source of speculation as other New Jersey mayors let the latest revelations marinate.
The bad news for MSNBC, nobody cares:
The public paid far more attention to last week’s cold snap than to the controversy swirling around New Jersey Gov. Chris Christie. There also has been little short-term change in opinions about Christie: 60% say their opinion of Christie has not changed in recent days, while 16% now view him less favorably and 6% more favorably.
The national survey by the Pew Research Center, conducted Jan. 9-12 among 1,006 adults, finds that just 18% paid very close attention to Christie’s apology on Jan. 9 for the highway lane closures ordered by his aides. By contrast, 44% very closely followed news about the cold winter weather that gripped much of the U.S. and 28% tracked news about the economy.
The survey finds that majorities of Republicans (69%), Democrats (55%) and independents (60%) say that their opinion of Christie has not changed lately. Among Republicans, about as many say their opinion has become more favorable (9%) as less favorable (10%).