Also known as Obama and Reggie’s favorite magazine.

Via LA Times:

The current Cosmopolitan magazine explains the Affordable Care Act with the “Top Eight Ways Young Women Benefit from Obamacare.” Glamour lays out the “Five Things You Need to Know” about the marketplaces kicking into gear Tuesday.

The other night, late-night TV host Conan O’Brien put his own spin on the meme with “Ten Pre-existing Conditions to Drive Your Man Crazy.”

At the White House, which is pushing the message hard with women’s magazines, officials laughed. They figure they’re in on the joke – as long as people are getting the Democratic message that the new healthcare law is easy to check out.

“Lots of women who will benefit may not read the New York Times or Politico but do read Cosmo,” said one administration official working on the project, who requested anonymity to discuss strategy. “Much bigger reach; reaches women exactly where they are – and they’re a key demographic.” […]

Top administration officials have been talking to women’s magazines, including Woman’s Day, Cosmo Latina, Marie Claire and Ebony, several of which are running stories in their October print issues. The Planned Parenthood Federation of America has started the website Obamacare Works to take questions about how the program operates.

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