I believe it is mandatory for every MSNBC host to play the race card at least once every show.

Via Raw Story:

Wednesday night on “The Rachel Maddow Show,” host Rachel Maddow discussed how white supremacist ideology lies at the heart of Republican immigration policy, no matter how vehemently the party may deny it. Maddow suggested to the GOP that perhaps their minority outreach program would go more smoothly if they tried to act just a little less crazy and racist.