No low is too low.

Via WaPo:

A new ad from a super PAC supporting President Obama ties former Massachusetts governor Mitt Romney to a family’s loss of health insurance and a woman’s subsequent death from cancer.

It’s the fourth hard-hitting ad from Priorities USA Action that focuses on former workers at companies closed by Romney’s former private equity firm, Bain Capital.

“I don’t think Mitt Romney understands what he’s done to people’s lives by closing the plant,” said Joe Soptic, a former employee at GST Steel in Kansas City, in the ad. He says he lost his health care, and then his wife became ill.

“I don’t know how long she was sick, and I think maybe she didn’t say anything because she knew that we couldn’t afford the insurance,” Soptic adds. When she finally went to the hospital they found out that it was stage-four cancer, he says. She died soon after.

Soptic concludes, “I do not think Mitt Romney realizes what he’s done to anyone, and furthermore I do not think Mitt Romney is concerned.”

Update: Total BS. Not to mention Romney left Bain in 1999, two years before the plant closed.

Via Politico:

The pro-Obama super PAC Priorities USA Action lobbed a heavy-duty attack at Mitt Romneythis morning, airing an ad that links the closure of a GST Steel plant in Kansas City to the loss of a family’s health insurance — and the death of a woman some time later.

The man speaking in the ad, Joe Soptic, says, “Mitt Romney and Bain closed the plant, I lost my health care and my family lost their health care. And a short time after that my wife became ill.” Soptic explains he’s not exactly sure when his wife became sick, but that when he took her to the hospital she had undetected, advanced cancer and died 22 days later.

The Romney campaign has pushed back on other GST Steel-related attacks by arguing that the plant in Kansas City closed after he stepped away from his management job at Bain. (Democrats counter that Romney was still listed as a top executive at Bain through 2002, and that he built up the private equity firm during the time it invested in GST Steel.)

In the case of this particularly jarring super PAC ad, it may also be relevant that Soptic’s wife died in 2006, years after the GST factory closed down.

A 2006 story in the Kansas City Star reported the death of Ranae Soptic, a former champion roller skater: “Soptic went to the hospital for pneumonia, but doctors found signs of very advanced cancer, and she died two weeks later on June 22.”